Samples
of Copywriting for Catalogs
I
probably owe my three years as in-house copywriter for NTT
in Tokyo for my ability to write short, clear descriptions.
This skill has served me well throughout my copywriting career.
You can see here some pages of catalogs I worked on, including
the quarterly 80-page catalog DoCoMo produced showcasing handsets,
service pricing and discounts, accessories, and usage instructions.
The catalogs were translated from the original Japanese catalogs
in conjunction with Japan's largest ad agency (Dentsu), which
provided the design.
Click
image to enlarge
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80-page catalog for Japan's
largest mobile phone carrier
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50-page catalog of DoCoMo's
3G mobile phone service
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