So, you know you need to hire a freelance copywriter. You have probably Googled a few searches for things like “website copywriter”, “online copywriter”, or even your industry + copywriter. There are tons of freelance writers online to choose from. How do you know who’s going to hit it out of the park for your […]
Copywriters, never email a client a “draft”
It’s tempting, as a copywriter. You want your new copywriting client to weigh in on the direction you’re taking. So you send them the document you’ve been working on to get their input. It’s an amateur copywriter’s mistake. Here’s why: You never want to show your client less than your best copywriting. You need to […]
How a copywriter recharges her writing
After you’ve been a copywriter for a while, it’s easy to fall into a rut. Everything you write starts to sound the same. This irks me, both as someone who has hired copywriters and as one myself. I don’t like to see stale copywriting come across my desk, and I don’t like to be the […]
How to find new copywriting clients
Create a kickass website highlighting your copywriting skills. That’s it. That’s the answer. But since I can’t have a blog post with only two lines, I’m going to elaborate a bit. Because if you’re a copywriter who knows anything about writing for websites, then you probably know that not just any website you throw up […]